Size Guide

Women's
Size Guide

Men's
Size Guide

Size conversion chart

Dual Size UK Size European Size USA Size
XXS 4 - 6 32 2
XS 6 - 8 34 4
S 8 - 10 36 6
M 10 - 12 38 8
L 12 - 14 40 10
XL 16 - 18 42 12

Swimwear, Tops & Dresses Conversion

UK Size Bust Waist Hip at Waist
6 30.5" / 77cm 23.5" / 60cm 33.5cm / 85cm
8 33.5" / 85cm 25.5" / 65cm 35.5" / 90cm
10 34" / 87cm 27.5" / 70cm 37.5" / 95cm
12 36" / 92cm 29.5" / 75cm 39.5" / 100cm
14 38" / 97cm 31.5" / 80cm 41.5" / 105cm
16 40" / 102cm 33.5" / 85cm 43.5" / 110cm

Jeans Conversion

Size Waist Inside Leg (Short) Inside Leg (Regular) Inside Leg (Long)
24" - 34” 24" / 61cm 28" / 71cm 30" / 76cm

Belt Conversion

UK Size Waist
XS - S 25.5-27.5" / 65-70cm
S - M 27.5-29.5" / 70-75cm
M - L 29.5-31.5" / 75-80cm

Shoe Conversion

UK Size European Size USA Size
3 36 5
4 37 6
5 38 7
6 39 8
7 40 9

How to measure

1. Bust

Measure around fullest part making sure tape is close under arms and straight over shoulder blades.

2. Waist

Measure around natural waistline, keeping tape a little loose.

3. Hip at widest

Measure around the widest part over bottom, keeping tape a little loose.

4. Inside leg

Removing shoes, take measurement along inside leg from the crotch to ankle bone. Alternatively, take measurement from a pair of well fitting trousers.

Dress fit guide

Fit and flare

Fitted through the waist and flaring out at the hips, a flattering fit that mimics an hourglass shape.

Tea dress

A soft fit and flare shape that's constructed from fabric that's fluid and includes draping.

T-shirt dress

Designed with a t-shirt block on the upper body with a slight A-line throughout the lower body.

Dropped waist

The waist of the dress sits at the top of the hips, or just below the natural waistline.

Shirts, T-Shirts & Jackets conversion

Size Collar/ Neck Chest
XS 14" / 35.5cm 32-34" / 81-86cm
S 14.5-15" / 37-38cm 35-37" / 89-94cm
M 15.5-16" / 39-41cm 38-40" / 97-102cm
L 16.5-17" / 42-43cm 41-43" / 104-109cm
XL 17.5-18" / 44-46cm 44-46" / 112-117cm

Jeans & Trouser Conversion

Size Waist Inside Leg (Short) Inside Leg (Regular) Inside Leg (Long)
28” - 36” 30" / 76cm 32" / 81cm 34" / 86cm

Belt Conversion

UK Size Waist
S - M 28-34" / 71-86cm
M - L 34-40" / 86-102cm

Shoe Conversion

UK Size European Size USA Size
7 40.5 8
8 42 9
9 43 10
10 44.5 11
11 46 12

How to measure

1. Collar/Neck

Measure around the middle of the neck (at adams apple), keeping tape a little loose.

2. Chest

Measure around the fullest part of the chest with a tape measure running loosely under your arms and over the shoulder blades.

3. Waist

Measure around your natural waist keeping the tape measure slightly loose.

4. Inside leg

Removing shoes, take measurement along inside leg from the crotch to ankle bone. Alternatively, take measurement from a pair of well fitting trousers.